VI International Conference «Industrial Marketing Management Summit»

NU «Zaporizhzhia Polytechnic» continues to develop international ties with educational institutions in Germany. Academic mobility, participation in international projects and conferences, all this contributes to the development of the process of internationalization of education at our university and strengthening the positive image of Zaporizhzhia Polytechnic.

Professor of the Department of International Economic Relations Kateryna Antonyuk participated in the 6th International Conference «Industrial Marketing Management Summit» on January 19-20, 2023. The powerful event brought together about 100 specialists in the field of industrial marketing and management from universities and companies in Germany, Great Britain, China, India, France, Finland, Italy and Spain. The speech of the sole representative of Ukraine, Professor Kateryna Antonyuk, was dedicated to the results of the study of consumer safety as a challenge on industrial markets, which was conducted at the National Institute for Strategic Studies and the Zaporizhzhia Polytechnic National University. A lively discussion and the opinions expressed by foreign scientists emphasized the extraordinary relevance of this study, especially in the context of post-war reconstruction of Ukraine and resource constraints.

During the conference, issues of further cooperation between the Zaporizhzhia Polytechnic National University and the Otto Friedrich University of Bamberg were discussed with Professor Ivens Bjorn, who invited our teachers – Prof. Antonyuk K. and Prof. Antonyuk D. – to give guest lectures at his Department of Marketing and Sales in Industrial Markets. So we are waiting for new agreements and joint international projects in the scientific and educational spheres.